Are you frustrated with the generation gap? Do you have top talent that is expecting to be promoted today for actions done yesterday? Are the parents of your new hires following them into the workplace? Do you feel Facebook impedes productivity and impacts your bottom line?

As a leader— in a global, multi-generational workplace - your ability to motivate, mentor and inspire talent of all ages to reach their potential, is integral to being profitable in business today and tomorrow.

Anna Liotta, CEO of Resultance, guides you to overcome the generation gap so you can effectively communicate and develop meaningful relationships with team members and clients of all ages. Click here for a video Anna Liotta is a communications consultant specializing in generational leadership, diversity and sales solutions. She is passionately dedicated to supporting leaders serving the generations through professional development and consulting.

Three Simple Rules for Social Media

When using social media, be sure to promote your message “respectfully.” Some of us are still finding our footing in the ever-growing social media community. It’s important to investigate the community tone, rules, and protocols before you jump in since each form of social media has definite ways to participate and ways to get in trouble. Here are three simple guidelines when using social media to market to your customers:
1. Don’t endlessly and bluntly hawk your products and services. This gets boring and no one will want to follow you if this is all you do.
2. Be generous. Give free information, solutions, upfront value. Give them a reason to follow you and check in on what you’re up to. Provide real information that is relevant to both current and potential customers. Share your expertise, but leave them wanting a little bit more.
3. Don’t steal great ideas and pass them on as yours. The Internet is saturated with content, and at some point you may accidentally replicate content that’s already out there. But don’t do it on purpose. If you are passing along information you did not generate yourself, give credit where credit is due. It’s great to ReTweet (RT), or Re-Share but always give attribution as the community of social media is self-policing and its members will call you out.